Public perception of physiotherapy: implications for marketing-Reference-Cited by-同舟云学术

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Public perception of physiotherapy: implications for marketing

Published:1994 Issue:4 Volume:40 Page:265-271
ISSN:0004-9514
Container-title:Australian Journal of Physiotherapy
language:en
Short-container-title:Australian Journal of Physiotherapy

Author:

Sheppard Lorraine

Publisher

Elsevier BV

Subject

Physical Therapy, Sports Therapy and Rehabilitation

Reference21 articles.

1. The effect of question order on responses;Bradburn;Journal of Marketing Research,1964

2. Focus groups and the nature of qualitative marketing research;Calder;Journal of Marketing Research,1977

3. About nurses: perception and misconceptions;Curtin;Nursing Management,1987

4. The image of ourselves: facts and fallacies;Deaville;Radiography,1986

5. Media image in nursing;Galagher;The Add-on Journal of Clinical Nursing,1987

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