Industrial firms and the power of mission-Reference-Cited by-同舟云学术

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Industrial firms and the power of mission

Published:1997-07 Issue:4 Volume:26 Page:371-383
ISSN:0019-8501
Container-title:Industrial Marketing Management
language:en
Short-container-title:Industrial Marketing Management

Author:

Bart Christopher K.

Publisher

Elsevier BV

Subject

Marketing

Reference31 articles.

1. Do Mission Statements Matter?;Bart,1995

2. The Impact of Mission Statements on Firm Innovativeness;Bart;International Journal of Technology Management,1996

3. High tech firms: Does mission matter?;Bart;Journal of High Technology Management,1996

4. Strategic Management: Planning and Implementation;Byars,1984

5. Organizational Philosophy and Mission Statements;Byars;Planning Review,1987

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