A scalable algorithm for the market basket analysis-Reference-Cited by-同舟云学术

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A scalable algorithm for the market basket analysis

Published:2007-11 Issue:6 Volume:14 Page:400-407
ISSN:0969-6989
Container-title:Journal of Retailing and Consumer Services
language:en
Short-container-title:Journal of Retailing and Consumer Services

Author:

Cavique Luís

Publisher

Elsevier BV

Subject

Marketing

Reference17 articles.

1. Fast algorithms for mining association rules;Agrawal,1994

2. Fast discovery of association rules;Agrawal,1996

3. The Long Tail: Why the Future of Business is Selling Less of More;Anderson,2006

4. Graphs;Berge,1991

5. Data Mining Techniques for Marketing, Sales and Customer Support;Berry,1997

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