Men on a mission, women on a journey - Gender differences in consumer information search behavior via SNS: The perceived value perspective-Reference-Cited by-同舟云学术

Men on a mission, women on a journey - Gender differences in consumer information search behavior via SNS: The perceived value perspective

Published:2023-11 Issue: Volume:75 Page:103476
ISSN:0969-6989
Container-title:Journal of Retailing and Consumer Services
language:en
Short-container-title:Journal of Retailing and Consumer Services

Author:

Kol Ofrit^ORCID,Levy Shalom

Publisher

Elsevier BV

Subject

Marketing

Reference65 articles.

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5. Consumer-generated Media (CGM) 101: Word-Of Mouth in the Age of the Web-Fortified Consumer;Blackshaw,2006

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