Elucidating trust-building sources in social shopping: A consumer cognitive and emotional trust perspective

Author:

Wu WeiORCID,Wang SihangORCID,Ding GuanqiORCID,Mo JinfeiORCID

Funder

National Natural Science Foundation of China

Publisher

Elsevier BV

Subject

Marketing

Reference118 articles.

1. Multiple Regression: Testing and Interpreting Interactions;Aiken,1991

2. Online purchase intention in Chinese social commerce platforms: being emotional or rational?;Akram;J. Retailing Consum. Serv.,2021

3. Uncovering the role of consumer trust and bandwagon effect influencing purchase intention: an empirical investigation in social commerce platforms;Anantharaman;J. Strateg. Mark. Forthcoming.,2022

4. Transference and congruence effects on purchase intentions in online stores of multi-channel retailers: initial evidence from the U.S. and South Korea;Badrinarayanan;J. Acad. Market. Sci.,2012

5. Trusting the “look and feel”: situational normality, situational aesthetics, and the perceived trustworthiness of organizations;Baer;Acad. Manag. J.,2018

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