The impact of offline store presence on digital sales: The moderating role of product functionality-Reference-Cited by-同舟云学术

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The impact of offline store presence on digital sales: The moderating role of product functionality

Published:2024-05 Issue: Volume:78 Page:103754
ISSN:0969-6989
Container-title:Journal of Retailing and Consumer Services
language:en
Short-container-title:Journal of Retailing and Consumer Services

Author:

Kim Jeeyeon^ORCID,Choi Jeonghye,Chang Sue Ryung^ORCID,Trivedi Minakshi

Publisher

Elsevier BV

Reference37 articles.

1. Adding bricks to clicks: predicting the patterns of cross-channel elasticities over time;Avery;J. Market.,2012

2. Channel capabilities, product characteristics, and the impacts of mobile channel introduction;Bang;J. Manag. Inf. Syst.,2013

3. The Beauty Market in 2023: A Special State of Fashion Report;Berg,2023

4. Peer effects in the diffusion of solar photovoltaic panels;Bollinger;Market. Sci.,2012

5. The impact of cross-channel integration on retailers' sales growth;Cao;J. Retailing,2015

Cited by 1 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Impact of COVID-19 pandemic on online consumption share: Evidence from China's mobile payment data;Journal of Retailing and Consumer Services;2024-11

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