Retail media networks-Reference-Cited by-同舟云学术

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Retail media networks

Published:2022-11 Issue: Volume:69 Page:103119
ISSN:0969-6989
Container-title:Journal of Retailing and Consumer Services
language:en
Short-container-title:Journal of Retailing and Consumer Services

Author:

Bartholomew Darrell E.^ORCID,Williamson Mark

Publisher

Elsevier BV

Subject

Marketing

Reference45 articles.

1. What Is Data On-Boarding? the Transfer of Offline Data to the Digital Realm,2014

2. AdAge Leading National Advertisers Report,2021

3. The personalization-privacy paradox: implications for new media;Aguirre;J. Consum. Market.,2016

4. California's New Data Privacy Law Could Begin a Regulatory Disaster;Allan,2018

5. E-customization;Ansari;J. Market. Res.,2003

Cited by 8 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Pricing strategy based on a stochastic problem with barter exchange under variable promotional effort for a retail channel;Journal of Retailing and Consumer Services;2024-11

2. Product-specified dual-channel retail management with significant consumer service;Journal of Retailing and Consumer Services;2024-07

3. Amplifying Off-Site Purchases with On-Site Retail Media Advertising;Journal of Interactive Marketing;2024-05-06

4. Is the system reliability profitable for retailing and consumer service of a dynamical system under cross-price elasticity of demand?;Journal of Retailing and Consumer Services;2023-11

5. Effect of bargaining on pricing and retailing under a green supply chain management;Journal of Retailing and Consumer Services;2023-07

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