1. Online purchase intention in Chinese social commerce platforms: being emotional or rational?;Akram;J. Retailing Consum. Serv.,2021
2. The effect of marketing deception on consumer purchasing decisions-an analytical study of the opinions of a sample of Baghdad university students;Al-Heali;Int. J. Innov. Create. Change,2020
3. Estimating moderating effects in PLS-SEM and PLSc-SEM: interaction term generation data treatment;Becker;J. Appl. Struct. Equ. Modeling,2018
4. Leveraging emotion for sustainable action;Brosch;One Earth,2021
5. Deceptive marketing practices in electronic media of Pakistan protecting the business interests of competitors;Butt;J. Law Soc. Pol’y,2021