Predicting label brand loyalty: A comparison of two models using a partial least square-structural equation modeling-Reference-Cited by-同舟云学术

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Predicting label brand loyalty: A comparison of two models using a partial least square-structural equation modeling

Published:2024-07 Issue: Volume:79 Page:103852
ISSN:0969-6989
Container-title:Journal of Retailing and Consumer Services
language:en
Short-container-title:Journal of Retailing and Consumer Services

Author:

Karoui Sedki^ORCID,Behi Azza Temessek,Fehri Dorsaf^ORCID,Belaid Samy^ORCID,Lacoeuilhe Jérôme

Publisher

Elsevier BV

Reference107 articles.

1. Consumer evaluations of brand extensions;Aaker;J. Market.,1990

2. An empirical analysis of the determinants of retail margins: the role of store-brand share;Ailawadi;J. Market.,2004

3. Pursuing the value-conscious consumer: store brands versus national brand promotions;Ailawadi;J. Market.,2001

4. Private-label use and store loyalty;Ailawadi;J. Market.,2008

5. Adoption of green IT in Pakistan: a comparison of three competing models through model selection criteria using PLS-SEM;Ali;Environ. Sci. Pollut. Control Ser.,2021

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