Increasing the purchase intentions for suboptimal products: Comparing potential marketing strategies-Reference-Cited by-同舟云学术

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Increasing the purchase intentions for suboptimal products: Comparing potential marketing strategies

Published:2025-02 Issue: Volume:123 Page:105314
ISSN:0950-3293
Container-title:Food Quality and Preference
language:en
Short-container-title:Food Quality and Preference

Author:

De Hooge Ilona E.

Publisher

Elsevier BV

Reference20 articles.

1. How to align your brand stories with your products;Chiu;Journal of Retailing,2012

2. Value orientations to explain beliefs related to environmental significant behavior;De Groot;Environment and Behavior,2008

3. This apple is too ugly for me! Consumer preferences for suboptimal food products in the supermarket and at home;De Hooge;Food Quality and Preference,2017

4. Cosmetic specifications in the food waste issue: Addressing food waste by developing insights into supply chain decisions concerning suboptimal food products;De Hooge;Journal of Cleaner Production,2018

5. Increasing the sales of suboptimal foods with sustainability and authenticity marketing strategies;De Hooge;Foods,2022

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