Food pleasure orientation diminishes the “healthy = less tasty” intuition

Author:

Huang Yunhui,Wu Jiang

Funder

National Nature Science Foundation of China

Publisher

Elsevier BV

Subject

Nutrition and Dietetics,Food Science

Reference18 articles.

1. Multiple regression: testing and interpreting interactions;Aiken,1991

2. The biasing health halos of fast-food restaurant health claims: lower calorie estimates and higher side-dish consumption intentions;Chandon;Journal of Consumer Research,2007

3. When healthy food makes you hungry;Finkelstein;Journal of Consumer Research,2010

4. The impact of product name on dieters’ and non dieters’ food evaluations and consumption;Irmak;Journal of Consumer Research,2011

5. Choosing your future: temporal distance and the balance between self-control and indulgence;Laran;Journal of Consumer Research,2010

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