Shopping motivations on Internet: A study based on utilitarian and hedonic value

Author:

To Pui-Lai,Liao Chechen,Lin Tzu-Hua

Publisher

Elsevier BV

Subject

Management of Technology and Innovation,General Engineering

Reference48 articles.

1. Interactive home shopping: consumer, retailer, and manufacture incentives to participate in electronic marketplaces;Alba;Journal of Marketing,1997

2. Hedonic shopping motivations;Arnold;Journal of Retailing,2003

3. Work and/or fun: measuring hedonic and utilitarian shopping value;Babin;Journal of Consumer Research,1994

4. Reducing buyer search costs: implications for electronic marketplaces;Bakos;Management Science,1997

5. Secrets of Customer Relationship Management: It's All About How You Make Them Feel;Barnes,2000

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