International marketing research: A global project management perspective-Reference-Cited by-同舟云学术

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International marketing research: A global project management perspective

Published:2007-03 Issue:2 Volume:50 Page:113-122
ISSN:0007-6813
Container-title:Business Horizons
language:en
Short-container-title:Business Horizons

Author:

Young Robert B.,Javalgi Rajshekhar G.

Publisher

Elsevier BV

Subject

Marketing,Business and International Management

Reference21 articles.

1. The market researcher's manifesto;Baker;International Journal of Market Research,2003

2. Travel broadens the mind — The case for international research;Connell;International Journal of Market Research,2002

3. International marketing research;Craig,2005

4. International marketing;Czinkota,2002

5. Market research on the Internet — Threat or opportunity?;Dodd;Marketing and Research Today,1998

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