Using product design strategically to create deeper consumer connections-Reference-Cited by-同舟云学术

Using product design strategically to create deeper consumer connections

Published:2008-09 Issue:5 Volume:51 Page:441-450
ISSN:0007-6813
Container-title:Business Horizons
language:en
Short-container-title:Business Horizons

Author:

Noble Charles H.,Kumar Minu

Publisher

Elsevier BV

Subject

Marketing,Business and International Management

Reference43 articles.

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3. Answers. (2008). Ford B3 platform. Answers.com. Retrieved February 9, 2008, from http://www.answers.com/topic/ford-b3-platform

4. Apple. (2008). iPhone. Apple.com. Retrieved February 9, 2008, from http://www.apple.com/iphone/features/index.html#phone

5. Evoking emotion: Affective keys to hotel loyalty;Barsky;Cornell Hotel & Restaurant Administration Quarterly,2002

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