Increase response to industrial surveys-Reference-Cited by-同舟云学术

登录注册会员服务联系我们

Increase response to industrial surveys

Published:1983-07 Issue:3 Volume:12 Page:165-169
ISSN:0019-8501
Container-title:Industrial Marketing Management
language:en
Short-container-title:Industrial Marketing Management

Author:

Hansen Robert A.,Tinney Cathie,Rudelius William

Publisher

Elsevier BV

Subject

Marketing

Reference6 articles.

1. Mail Surveys and Response Rates: A Literature Review;Kanuk;Journal of Marketing Research,1975

2. Stimulating Response to Mailed Questionnaires;Linsky;Public Opinion Quarterly,1975

3. Compliance with an Interview Request: A Foot-in-the-Door, Self-Perception Interpretation;Reingen;Journal of Marketing Research,1977

4. Influence of Preliminary Contact on Mail Returns;Stafford;Journal of Marketing Research,1966

5. Alternative Approaches to Assessing the Quality of Self-Report Data;Hansen;Advances in Consumer Research,1977

Cited by 19 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Penetrating the Industrial Market: A Case Study;Proceedings of the 1987 Academy of Marketing Science (AMS) Annual Conference;2015

2. ‘Ready to complete the survey on Facebook’;International Journal of Market Research;2013-01

3. SME Survey Methodology: Response Rates, Data Quality, and Cost Effectiveness;Entrepreneurship Theory and Practice;2003-03

4. Postcard Prenotification in Industrial Surveys: Further Evidence;American Journal of Business;2002-04-22

5. Business Marketing Comes of Age: A Comprehensive Review of the Literature;Journal of Business-to-Business Marketing;2000-06-13

同舟云学术

1.学者识别学者识别

2.学术分析学术分析

3.人才评估人才评估

"同舟云学术"是以全球学者为主线，采集、加工和组织学术论文而形成的新型学术文献查询和分析系统，可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容，当前同舟云学术共收录了国内外主流学术期刊6万余种，收集的期刊论文及会议论文总量共计约1.5亿篇，并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询！咨询电话：010-8811{复制后删除}0370

www.globalauthorid.com

TOP