Seeing the world through GREEN-tinted glasses: Green consumption values and responses to environmentally friendly products

Author:

Haws Kelly L.,Winterich Karen Page,Naylor Rebecca Walker

Publisher

Wiley

Subject

Marketing,Applied Psychology

Reference59 articles.

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2. Structural equation modeling in practice: A review and recommended two-step approach;Anderson;Psychological Bulletin,1988

3. Socially responsible consumers: Profile and implications for public policy;Antil;Journal of Macromarketing,1984

4. Handbook of marketing scales: Multi-item measures for marketing and consumer behavior research;Bearden,2010

5. Measurement of consumer susceptibility to interpersonal influence;Bearden;Journal of Consumer Research,1989

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