RETRACTED: Advertising as a challenge to awareness: is advertising adequate for the rational thinker in a digital environment?

Author:

Bai Changyan

Publisher

Elsevier BV

Subject

Education

Reference36 articles.

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4. To compare or not to compare?": Comparative appeals in destination advertising of ski resorts;Byun;Journal of Destination Marketing & Management,2018

5. Understanding the determinants of digital distraction: An automatic thinking behavior perspective;Chen;Computers in Human Behavior,2020

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