Marketing fortified rice: Effects of aspirational messaging and association with free distribution

Author:

Chowdhury Reajul,Crost Benjamin,Hoffmann Vivian

Publisher

Elsevier BV

Subject

Management, Monitoring, Policy and Law,Economics and Econometrics,Sociology and Political Science,Development,Food Science

Reference60 articles.

1. Harnessing pluralism for better health in Bangladesh;Ahmed;The Lancet,2013

2. Rice fortification in Bangladesh: Technical feasibility and regulatory requirement for introducing rice fortification in public modern storage/distribution of fortified rice through PFDS channels;Andrade;International Food Policy Research Institute (IFPRI),2021

3. Effectiveness of micronutrient-fortified rice consumption on anaemia and zinc status among vulnerable women in Bangladesh;Ara;PLoS ONE,2019

4. Information, branding, certification, and consumer willingness to pay for high-iron pearl millet: Evidence from experimental auctions in Maharashtra, India;Banerji;Food Policy.,2016

5. Bangladesh Bureau of Statistics, 2017, Statistical Year Book of Bangladesh 2016, Retrieved September 5, 2021, from, http://www.bbs.gov.bd/site/page/29855dc1-f2b4-4dc0-9073-f692361112da/-.

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