Better management of market information-Reference-Cited by-同舟云学术

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Better management of market information

Published:1966 Issue:1 Volume:9 Page:75-82
ISSN:0007-6813
Container-title:Business Horizons
language:en
Short-container-title:Business Horizons

Author:

Uhl Kenneth P.

Publisher

Elsevier BV

Subject

Marketing,Business and International Management

Reference11 articles.

1. Let's Have a Marketing Research Done;Alexander,1963

2. Effective Marketing Action,1958

3. Planning and Problem Solving in Marketing;Alderson,1964

4. Management Organization and the Computer,1960

5. The Hidden Crisis in Information Transmission;Albaum;Pittsburgh Business Review,1963

Cited by 3 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. A contingency model of marketing information;European Journal of Marketing;1998-02

2. Information Processing and Decision Making in Marketing Organizations;Journal of Marketing Research;1972-02

3. Information Flow and Decentralized Decision Making in Marketing;California Management Review;1967-07

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