Comparing complete and partial classification for identifying customers at risk-Reference-Cited by-同舟云学术

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Comparing complete and partial classification for identifying customers at risk

Published:2003-06 Issue:2 Volume:20 Page:117-131
ISSN:0167-8116
Container-title:International Journal of Research in Marketing
language:en
Short-container-title:International Journal of Research in Marketing

Author:

Bloemer Josée M.M,Brijs Tom,Vanhoof Koen,Swinnen Gilbert

Publisher

Elsevier BV

Subject

Marketing

Reference37 articles.

1. Mining association rules between sets of items in large databases;Agrawal,1993

2. Fast algorithms for mining association rules;Agrawal,1994

3. Estimation and hypothesis testing in finite mixture models;Aitkin;Journal of the Royal Statistical Society B,1985

4. A new look at statistical model identification;Akaike;IEEE Transactions on Automatic Control,1974

5. Partial classification using association rules;Ali,1997

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