The impact of location factors on the attractiveness and optimal space shares of product categories-Reference-Cited by-同舟云学术

The impact of location factors on the attractiveness and optimal space shares of product categories

Published:2000-12 Issue:4 Volume:17 Page:255-279
ISSN:0167-8116
Container-title:International Journal of Research in Marketing
language:en
Short-container-title:International Journal of Research in Marketing

Author:

Campo K.,Gijsbrechts E.,Goossens T.,Verhetsel A.

Publisher

Elsevier BV

Subject

Marketing

Reference40 articles.

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4. Regression Diagnostics: Identifying Influential Data and Sources of Collinearity;Belsley,1980

5. Bronnenberg, B.J., Mahajan, V., 1999. Spatial dependence in multimarket data: an application to endogeneity in promotion and price data. Working Paper, No. 341. The John E. Anderson Graduate School of Management at UCLA, Los Angeles, CA.

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