The 4S Web-Marketing Mix model-Reference-Cited by-同舟云学术

The 4S Web-Marketing Mix model

Published:2002-03 Issue:1 Volume:1 Page:57-76
ISSN:1567-4223
Container-title:Electronic Commerce Research and Applications
language:en
Short-container-title:Electronic Commerce Research and Applications

Author:

Constantinides Efthymios

Publisher

Elsevier BV

Subject

Management of Technology and Innovation,Marketing,Computer Networks and Communications,Computer Science Applications

Reference48 articles.

1. http://www.etforecasts.com/pr/pr201.htm

2. http://www.emarketer.com/ereports/ecommerce_b2c/

3. http://ecommerce.internet.com/opinions/article/0,1467,3551_751371,00.html

4. http://news.ft.com/ft/gx.cgi/ftc?pagename=View&c=Article&cid=FT3JIJ9RCLC&live=true&tagid=ZZZC00L1B0C& Collid=ZZZ96PECC0C

5. http://www.webmergers.com/editorial/article.php?id=10 C. Allen, D. Kania, B. Yaeckel, Internet World Guide to One-To-One Web Marketing (Internet World Series) 1998, Mecklermedia.

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