Ranking branches of System Group company in Terms of acceptance preparation of electronic Customer Relationship Management using AHP method

Author:

Moshref Javadi Mohammad Hossein,Azmoon Zahra

Publisher

Elsevier BV

Subject

General Engineering

Reference10 articles.

1. Strategic Issues in Customer Relationship Managemenet Implementation;Bull;Business Process Management Journal,2003

2. Understanding Customer Relationship Management(CRM) : people, process and technology;Chen;Business Process Management Journal,2003

3. Transformative Power of e-Business Over Consumer Brands;Dussart;European Management Journal,2001

4. Implementing Polyinstantiation as a Strategy for Electronic Commerce Customer Relationship Management;Jukic;International Journal of Electronic Commerce,2003

5. Lin Ru-Jen, Chen Rong-Huei, Shun Chiu, Kevin Kuan, (2010). Customer relationship management and innovation capability: an empirical study Industrial Management & Data systems. Vol.110 No.1, 111–133.

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