Strategic and Operational Profit Increase Structural Model for Social CRM in Hospitals

Author:

Aristio Andre Parvian,Navendra A.Y.,Mudjahidin Mudjahidin,Wiratno Stefanus Eko,Junaedi Lukman,Supardi S.,Baihaqy Ahmad

Funder

Institut Teknologi Sepuluh Nopember

Publisher

Elsevier BV

Reference32 articles.

1. Customer relationship management (CRM) towards service orientation in hospitals: A review;Vaish;Apollo Medicine,2016

2. Cross-organizational performance of e-government at Surabaya city In Indonesia;Putri;IADIS International Journal,2022

3. Critical factors of hospital adoption on CRM system: Organizational and information system perspectives;Hung;Decision Support Systems,2010

4. Transforming traditional CRM into social CRM: An empirical investigation;Jalal;Heliyon,2021

5. Social CRM as a business strategy;Journal of Database Marketing & Customer Strategy Management,2011

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