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A long article about short videos: A content analysis of U.S. academic libraries' use of TikTok

  • Published:2022-11 Issue:6 Volume:48 Page:102611
  • ISSN:0099-1333
  • Container-title:The Journal of Academic Librarianship
  • language:en
  • Short-container-title:The Journal of Academic Librarianship

Author:

Alley Adam,Hanshew Jody

Publisher

Elsevier BV

Subject

Library and Information Sciences,Education

Reference28 articles.

1. The marketing power of TikTok: A content analysis in higher education;Akbari;Binus Business Review,2022

2. Analysis of academic libraries' Facebook posts: Text and data analytics;Al-Daihani;The Journal of Academic Librarianship,2018

3. Exploring academic libraries’ use of twitter: A content analysis;Al-Daihani;The Electronic Library,2015

4. Acrl releases “2012 academic library trends and statistics”,2013

5. Social media use in 2021;Auxier,2021

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1. Chinese libraries’ communication influence based on the Douyin communication index;Library Hi Tech;2024-07-05

2. Assessing the Impact of Digital Celebrities and Content Marketing on TikTok's Impulse Purchases in Lampang, Thailand;International Journal of Sociologies and Anthropologies Science Reviews;2024-06-20

3. TikTok in Spanish University Libraries;BiD: textos universitaris de biblioteconomia i documentació;2024-06

4. The Study of Uses and Gratification Theory of TikTok as A Shopping Platform Seen from Buyers’ View;Journal of Digital Marketing and Communication;2024-05-20

5. Verification Agencies on TikTok: The Case of MediaWise and Politifact;Societies;2024-04-28
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