On the robustness and strategic implications of a parsimonious advertising – inventory competitive model with extensions to pricing competition-Reference-Cited by-同舟云学术

On the robustness and strategic implications of a parsimonious advertising – inventory competitive model with extensions to pricing competition

Published:2016-10 Issue: Volume:180 Page:38-47
ISSN:0925-5273
Container-title:International Journal of Production Economics
language:en
Short-container-title:International Journal of Production Economics

Author:

Mesak Hani I.,Bari Abdullahel,Blackstock Rob

Publisher

Elsevier BV

Subject

Industrial and Manufacturing Engineering,Management Science and Operations Research,Economics and Econometrics,General Business, Management and Accounting

Reference43 articles.

1. Product variety, informative advertising, and price competition;Amaldoss;J. Mark. Res.,2010

2. Supermodularity and complementarity in economics: an elementary survey;Amir;South. Econ. J.,2005

3. Athey, S., Milgram, P., Roberts, J., 1998. Robust Comparative Statics (unpublished manuscript). 〈http://faculty-gsb.stanford.edu/athey/documents/draftmonograph98.pdf〉.

4. Multinomial logit market share models: equilibrium characteristics and strategic implications;Basuroy;Manag. Sci.,1998

5. A market share theorem;Bell;J. Mark. Res.,1975

Cited by 4 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Competitive Pricing for Multiple Market Segments Considering Consumers’ Willingness to Pay;Mathematics;2022-10-01

2. An examination of the diffusion of prepaid mobile telephony in selected emerging markets and developing economies;Information & Management;2020-11

3. Optimal dynamic marketing-mix policies for frequently purchased products and services versus consumer durable goods: A generalized analytic approach;European Journal of Operational Research;2020-01

4. An Optimal Model at the Interface of Operations with Social Media Marketing;Operations and Supply Chain Management: An International Journal;2018-08-19