Product Customization Schemes and Value Co-Creation with Platform-Driven C2M Model

Author:

He BoORCID,Ozdemir-Akyildirim Oznur,Yuan Kaifu

Publisher

Elsevier BV

Subject

Management of Technology and Innovation,Marketing,Computer Networks and Communications,Computer Science Applications

Reference42 articles.

1. Agency selling or reselling? Channel structures in electronic retailing;Abhishek;Management Science,2016

2. Mass customization vs. mass production: Variety and price competition;Alptekinoğlu;Manufacturing and Service Operations Management,2008

3. Leadtime-variety tradeoff in product differentiation;Alptekinoğlu;Manufacturing and Service Operations Management,2010

4. An economic analysis of customer co-design;Basu;Information Systems Research,2018

5. Effort, revenue, and cost sharing mechanisms for collaborative new product development;Bhaskaran;Management Science,2009

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