An application of brand personality dimensions to container ports: A place branding perspective-Reference-Cited by-同舟云学术

An application of brand personality dimensions to container ports: A place branding perspective

Published:2020-01 Issue: Volume:82 Page:102552
ISSN:0966-6923
Container-title:Journal of Transport Geography
language:en
Short-container-title:Journal of Transport Geography

Author:

Baştuğ Sedat,Şakar Gül Denktaş,Gülmez Seçil

Publisher

Elsevier BV

Subject

General Environmental Science,Transportation,Geography, Planning and Development

Reference134 articles.

1. Building Strong Brands;Aaker,1996

2. Dimensions of brand personality;Aaker;J. Mark. Res.,1997

3. Multiple correspondence analysis;Abdi;Encyclop. Meas. Stat.,2007

4. Place branding research: a thematic review and future research agenda;Acharya;Int. Rev. Publ. Nonprofit Market.,2016

5. Place Branding and Place Promotion Efforts in the Baltic Sea Region – A Situation Analysis, Baltic Development Forum and BaltMet Promo;Andersson,2010

Cited by 13 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. The interplay of corporate entrepreneurship, knowledge acquisition, knowledge-based resources and SME performance;International Studies of Management & Organization;2024-08-04

2. Dimensional structure transformation of the top-tier global cities’ city brand influence before and after the COVID-19 outbreak: Empirical study based on constructing assessment framework of similarity network analysis;Information Processing & Management;2024-07

3. HELP PHARMACEUTICAL INDUSTRY TO BUILD MEANINGFUL PERSONALIZED HEALTHCARE PROFESSIONAL EXPERIENCE;Health and Society;2024-06-30

4. Innocence versus Coolness: the influence of brand personality on consumers’ preferences;Journal of Product & Brand Management;2023-09-13

5. Can Research Methods Replace the Strategy? Designing and Implementing City Marketing Research in Two Greek Cities: Advantages and Disadvantages;The Emerald Handbook of Multi-Stakeholder Communication;2022-10-21