Intention to reuse AR-based apps: The combined role of the sense of immersion, product presence and perceived realism

Author:

Daassi Mohamed,Debbabi Sana

Publisher

Elsevier BV

Subject

Information Systems and Management,Information Systems,Management Information Systems

Reference80 articles.

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2. Try online before you buy: how does shopping with augmented reality affect brand responses and personal data disclosure;Smink;Electron. Comm. Res. Appl.,2019

3. Augmenting the eye of the beholder: exploring the strategic potential of augmented reality to enhance online service experiences;Hilken;J. Acad. Mark. Sci.,2017

4. Shopping in virtual reality stores: the influence of immersion on system adoption;Peukert;J. Manag. Inf. Syst.,2019

5. User interfaces and consumer perceptions of online stores: the role of telepresence;Suh;Behav. Inf. Technol.,2006

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