Neuromarketing: beyond branding

Author:

The Lancet Neurology

Publisher

Elsevier BV

Subject

Clinical Neurology

Cited by 20 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献

1. What Do You Need to Know? A Systematic Review and Research Agenda on Neuromarketing Discipline;Journal of Theoretical and Applied Electronic Commerce Research;2023-11-03

2. Neuroethics—Challenges for the 21st Century;Academy of Management Learning & Education;2023-08-17

3. Neuro-safety science: an emerging discipline to reveal the neural mechanisms of safety problems;Frontiers in Neuroscience;2023-08-10

4. Exploring global trends and future directions in advertising research: A focus on consumer behavior;Current Psychology;2023-06-03

5. Güncel Pazarlama Yaklaşımlarının Sağlık Hizmetlerinde Uygulanabilirliği;Afyon Kocatepe Üniversitesi Sosyal Bilimler Dergisi;2020-06-29

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