A virtual reality tool to measure shoppers’ tenant mix preferences

Author:

Borgers Aloys,Brouwer Menno,Kunen Tristan,Jessurun Joran,Janssen Ingrid

Publisher

Elsevier BV

Subject

Urban Studies,General Environmental Science,Ecological Modelling,Geography, Planning and Development

Reference41 articles.

1. Time-sensitive consumers’ preference for concept clustering: An investigation of mall tenant placement strategy;Adkins LeHew;Journal of Shopping Center Research,1998

2. How artificial intelligent agents do shopping in a virtual mall: a ‘believable’ and ‘usable’ multiagent-based simulation of customers’ shopping behavior in a mall;Ali,2006

3. Effects of zonal merchandising on sales productivity of malls;Anderson;Journal of Shopping Center Research,1999

4. Shopping center development handbook;Beyard,1999

5. A model of pedestrian route choice and demand for retail facilities within inner-city shopping areas;Borgers;Geographical Analysis,1986

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