1. Guidelines for formative evaluation research in campaign design;Atkin,2013
2. The Social Norms Approach: Theory, Research and Annotated Bibliography;Berkowitz,2004
3. Health promotion by social cognitive means;Bandura;Health Educ. Behav.,2004
4. An overview of the social norms approach;Berkowitz,2005
5. Resident advisers as role models: a comparison of drinking patterns of resident advisers and their peers;Berkowitz;J. College Student Personnel,1986