Attitudes toward TV advertising: A measure for children

Author:

D'Alessio Maria,Laghi Fiorenzo,Baiocco Roberto

Publisher

Elsevier BV

Subject

Developmental and Educational Psychology

Reference53 articles.

1. Attitudes;Allport,1967

2. How does alcohol advertising influence underage drinking? The role of desirability, identification and skepticism;Austin;Journal of Adolescent Health,2006

3. Effects of general and alcohol-specific media literacy training on children's decision making about alcohol;Austin;Journal of Health Communication,1997

4. Predicting the potential for risky behavior among those “too young” to drink as the result of appealing advertising;Austin;Journal of Health Communication,2000

5. Baiocco, R., D’Alessio, & Laghi, F. (in press). Discrepancies between parents’ and children’s attitude towards TV advertising. The Journal of Genetic Psychology.

Cited by 36 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献

1. Navigating the Influence of E-commerce: Challenges and Solutions in Influencer Marketing for Audience Advertising Literacy;Advertising Literacy for Young Audiences in the Digital Age;2024

2. Advertising effects on behavior;Encyclopedia of Child and Adolescent Health;2023

3. Development of children’s implicit and explicit attitudes toward healthy food: Personal and environmental factors;Appetite;2022-09

4. Fear vs humor appeals: a comparative study of children's responses to anti-smoking advertisements;Asia-Pacific Journal of Business Administration;2021-12-10

5. Brand Endorsers with Role Model Function;MedienPädagogik: Zeitschrift für Theorie und Praxis der Medienbildung;2021-07-25

同舟云学术

1.学者识别学者识别

2.学术分析学术分析

3.人才评估人才评估

"同舟云学术"是以全球学者为主线,采集、加工和组织学术论文而形成的新型学术文献查询和分析系统,可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容,当前同舟云学术共收录了国内外主流学术期刊6万余种,收集的期刊论文及会议论文总量共计约1.5亿篇,并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询!咨询电话:010-8811{复制后删除}0370

www.globalauthorid.com

TOP

Copyright © 2019-2024 北京同舟云网络信息技术有限公司
京公网安备11010802033243号  京ICP备18003416号-3