Strategic business marketing developments in the New Europe: Retrospect and prospect-Reference-Cited by-同舟云学术

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Strategic business marketing developments in the New Europe: Retrospect and prospect

Published:2006-05 Issue:4 Volume:35 Page:415-430
ISSN:0019-8501
Container-title:Industrial Marketing Management
language:en
Short-container-title:Industrial Marketing Management

Author:

Aistrich Matti,Saghafi Massoud M.,Sciglimpaglia Don

Publisher

Elsevier BV

Subject

Marketing

Reference50 articles.

1. Strategic sourcing;Anderson;International Journal of Logistics Management,1998

2. Business market management: Understanding, creating, and delivering value;Anderson,2004

3. Launching a currency of stability;Barber;Financial Times,2001

4. Hauliers urge Brussels to curb lorry bans;Batchelor;The Financial Times,1997

5. The euro as an opportunity for value creation;Blanco;Managerial Finance,2001

Cited by 4 articles. 订阅此论文施引文献订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献

1. Political and Legal Conditions of Marketing Activity of Businesses in the European Market;Marketing of Scientific and Research Organizations;2022-06-01

2. European business marketing;The Routledge Companion to European Business;2018-07-20

3. Consuming 'European': capturing homogeneity and heterogeneity in consumer culture of five European countries;European J. of International Management;2015

4. Standardisation versus adaptation of business practices in Europe: 20 years of the Single European Market and two decades of (scarce) research;European J. of International Management;2015

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