Who performs marketing? Dimensions of agential variation in market practice

Author:

Hagberg Johan,Kjellberg Hans

Publisher

Elsevier BV

Subject

Marketing

Reference68 articles.

1. A summary of a convenient vocabulary for the semiotics of human and nonhuman assemblies;Akrich,1992

2. The configuration of actors in market practice;Andersson;Marketing Theory,2008

3. Markets, market-making and marketing;Araujo;Marketing Theory,2007

4. Araujo, L., Finch, J., & Kjellberg, H. (2010). Connecting to markets. In L. Araujo, J. Finch, & H. Kjellberg (Eds.), Reconnecting Marketing to Markets (forthcoming). Oxford: Oxford University Press.

5. Shaping exchanges, performing markets: The study of market-ing practices;Araujo,2009

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