The praxis of studying interorganizational practices in B2B marketing and purchasing – A critical literature review-Reference-Cited by-同舟云学术

The praxis of studying interorganizational practices in B2B marketing and purchasing – A critical literature review

Published:2020-02 Issue: Volume:85 Page:7-20
ISSN:0019-8501
Container-title:Industrial Marketing Management
language:en
Short-container-title:Industrial Marketing Management

Author:

Pedersen Jim,Ellegaard Chris,Kragh Hanne

Publisher

Elsevier BV

Subject

Marketing

Reference150 articles.

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3. Retaining business customers through adaptation and bonding: A case study of HDoX;Ahmad;Journal of Business & Industrial Marketing,2001

4. Towards a classification of supply chain relationships: A routine based perspective;Ahmed;Supply Chain Management: An International Journal,2017

5. Corporate social responsibility in global supply chains;Andersen;Supply Chain Management: An International Journal,2009

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