Advancing social media driven sales research: Establishing conceptual foundations for B-to-B social selling-Reference-Cited by-同舟云学术

Advancing social media driven sales research: Establishing conceptual foundations for B-to-B social selling

Published:2019-10 Issue: Volume:82 Page:293-308
ISSN:0019-8501
Container-title:Industrial Marketing Management
language:en
Short-container-title:Industrial Marketing Management

Author:

Ancillai Chiara,Terho Harri,Cardinali Silvio^ORCID,Pascucci Federica

Publisher

Elsevier BV

Subject

Marketing

Reference66 articles.

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