Author:
Arslanagic-Kalajdzic Maja,Zabkar Vesna
Reference108 articles.
1. Value co-creation in knowledge intensive business services: A dyadic perspective on the joint problem solving process;Aarikka-Stenroos;Industrial Marketing Management,2012
2. Measures of marketing success;Ambler;Journal of Marketing Management,1997
3. Assessing marketing performance: Reasons for metrics selection;Ambler;Journal of Marketing Management,2004
4. Marketing accountability study: white paper;American Marketing Association,2005
5. Dyadic business relationships within a business network context;Anderson;Journal of Marketing,1994
Cited by
23 articles.
订阅此论文施引文献
订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献