Non-customers as initiators of radical innovation-Reference-Cited by-同舟云学术

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Non-customers as initiators of radical innovation

Published:2017-10 Issue: Volume:66 Page:1-12
ISSN:0019-8501
Container-title:Industrial Marketing Management
language:en
Short-container-title:Industrial Marketing Management

Author:

Rosenzweig Stav

Publisher

Elsevier BV

Subject

Marketing

Reference126 articles.

1. Cool comfort: America's romance with air conditioning;Ackermann,2002

2. Private choices vs. public voices: The history of Planned Parenthood in Houston;Anderson,1998

3. The end of the long hot summer: The air conditioner and the southern culture;Arsenault;The Journal of Southern History,1984

4. More power to the pill: The impact of contraceptive freedom on women's life cycle labor supply;Bailey;The Quarterly Journal of Economics,2006

5. How channels evolve: A historical explanation;Bairstow;Industrial Marketing Management,2012

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2. An ecosystem perspective synthesis of co-creation research;Industrial Marketing Management;2021-11

3. How customer knowledge affects exploration: Generating, guiding, and gatekeeping;Industrial Marketing Management;2021-04

4. Radical innovation of product design using an effect solving method;Computers & Industrial Engineering;2021-01

5. Marketing innovation: a systematic review;Journal of Marketing Management;2020-06-09

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