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Behind the scenes of digital servitization: Actualising IoT-enabled affordances

  • Published:2020-08 Issue: Volume:89 Page:232-244
  • ISSN:0019-8501
  • Container-title:Industrial Marketing Management
  • language:en
  • Short-container-title:Industrial Marketing Management

Author:

Naik Parikshit,Schroeder Andreas,Kapoor Kawaljeet Kaur,Ziaee Bigdeli AliORCID,Baines Tim

Funder

EPSRC

Publisher

Elsevier BV

Subject

Marketing

Reference114 articles.

1. The role of digital technologies for the service transformation of industrial companies;Ardolino;International Journal of Production Research,2018

2. Digital technologies and their impacts on servitization strategies;Ardolino,2016

3. The impact of digital technologies and ecosystems on the servitizazion of companies: a preliminary analysis;Ardolino,2015

4. A pragmatic view of thematic analysis;Aronson;The Qualitative Report,1995

5. The internet of things: A survey;Atzori;Computer Networks,2010

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