Exploiting knowledge across networks through reputation management
Author:
Publisher
Elsevier BV
Subject
Marketing
Reference63 articles.
1. The brand relationship spectrum: The key to the brand architecture challenge;Aacker;California Management Review,2000
2. Customer relationship strategies and the smoothing of industry-specific business cycles;Alajoutsijärvi;Industrial Marketing Management,2001
3. Relationship marketing and communication: Towards an integrative model;Andersen;Journal of Business and Industrial Marketing,2001
4. Emotions, trust and relationship development in business relationships: A conceptual model for buyer–seller dyads;Andersen;Industrial Marketing Management,2006
5. Relational quality: Managing trust in corporate alliances;Arino;California Management Review,2001
Cited by 47 articles. 订阅此论文施引文献 订阅此论文施引文献,注册后可以免费订阅5篇论文的施引文献,订阅后可以查看论文全部施引文献
1. The Role of Digital Marketing on Customer Engagement in the Hospitality Industry;Advances in Business Information Systems and Analytics;2023-11-24
2. Reputation based on internal capabilities: The case of small enterprises within the Colombian orange economy;PLOS ONE;2023-06-21
3. A contingency analysis of brand reputation and loyalty in the banking sector;SN Business & Economics;2023-06-07
4. Innovation and Inter-organizational Network: Systematic Review and Bibliometric Analysis;Business Perspectives and Research;2023-02-10
5. The building blocks of a supply chain management theory: Using factor market rivalry for supply chain theorizing;Journal of Business Logistics;2022-08-15
1.学者识别学者识别
2.学术分析学术分析
3.人才评估人才评估
"同舟云学术"是以全球学者为主线,采集、加工和组织学术论文而形成的新型学术文献查询和分析系统,可以对全球学者进行文献检索和人才价值评估。用户可以通过关注某些学科领域的顶尖人物而持续追踪该领域的学科进展和研究前沿。经过近期的数据扩容,当前同舟云学术共收录了国内外主流学术期刊6万余种,收集的期刊论文及会议论文总量共计约1.5亿篇,并以每天添加12000余篇中外论文的速度递增。我们也可以为用户提供个性化、定制化的学者数据。欢迎来电咨询!咨询电话:010-8811{复制后删除}0370
www.globalauthorid.com
TOP
Copyright © 2019-2024 北京同舟云网络信息技术有限公司 京公网安备11010802033243号 京ICP备18003416号-3