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Quantifying the competitive impact of a new entrant

Published:1993-03 Issue:3 Volume:26 Page:263-277
ISSN:0148-2963
Container-title:Journal of Business Research
language:en
Short-container-title:Journal of Business Research

Author:

Geisel Martin S.,Narasimhan Chakravarthi,Sen Subrata K.

Publisher

Elsevier BV

Subject

Marketing

Reference28 articles.

1. MULTILOC: A Multiple Store Location Decision Model;Achabal;Journal of Retailing,1982

2. Spatial Demand Models in an Intrabrand Context;Black;Journal of Marketing,1985

3. Retail Location Theory: The Legacy of Harold Hotelling;Brown;Journal of Retailing,1989

4. Consistent Sum-Constrained Models;Bultez;Journal of the American Statistical Association,1975

5. Models of the Retail Location Process: A Review;Craig;Journal of Retailing,1984

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2. Validating Gravity-Based Market Share Models Using Large-Scale Transactional Data;Big Data;2021-06-01

3. Role of the eco-natural environment as an alternative attractiveness factor in malls;Management Research: Journal of the Iberoamerican Academy of Management;2019-07-17

4. Modeling patronage shift to a new entrant for predicting disproportionate losses for incumbent outlets;International Journal of Forecasting;2012-07

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