Performance implications of buyer-supplier relationships in industrial markets-Reference-Cited by-同舟云学术

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Performance implications of buyer-supplier relationships in industrial markets

Published:1995-01 Issue:1 Volume:32 Page:57-66
ISSN:0148-2963
Container-title:Journal of Business Research
language:en
Short-container-title:Journal of Business Research

Author:

Heide Jan B.,Stump Rodney L.

Publisher

Elsevier BV

Subject

Marketing

Reference71 articles.

1. The Salesperson as Outside Agent or Employee: A Transaction Cost Analysis;Anderson;Marketing Sci.,1985

2. Estimating Nonresponse Bias in Mail Surveys;Armstrong;J. Marketing Res.,1977

3. The Evolution of Cooperation;Axelrod,1984

4. Power and Politics in Organizations;Bacharach,1980

5. Theoretical Concepts, Measurements, and Meaning;Bagozzi,1982

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