Using cognitive theory to explain entrepreneurial risk-taking: Challenging conventional wisdom

Author:

Palich Leslie E.,Ray Bagby D.

Publisher

Elsevier BV

Subject

Management of Technology and Innovation,Business and International Management

Reference53 articles.

1. On the Nature of Prejudice;Allport,1954

2. The adaptive nature of human categorization;Anderson;Psychological Review,1991

3. Risk taking propensity of entrepreneurs;Brockhaus;Academy of Management Journal,1980

4. The psychology of the entrepreneur;Brockhaus,1986

5. On perceptual readiness;Bruner;Psychological Review,1957

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