Digital signage for promoting price discounts: First insights into customer spending on distant and nearby discounted products-Reference-Cited by-同舟云学术

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Digital signage for promoting price discounts: First insights into customer spending on distant and nearby discounted products

Published:2024-06 Issue:2 Volume:100 Page:186-198
ISSN:0022-4359
Container-title:Journal of Retailing
language:en
Short-container-title:Journal of Retailing

Author:

Nanni Anastasia^ORCID,Ordanini Andrea^ORCID

Publisher

Elsevier BV

Reference29 articles.

1. Different types of redundancy and their effect on learning and cognitive load;Albers;British Journal of Educational Psychology,2023

2. Price promotion for emotional impact;Aydinli;Journal of Marketing,2014

3. How do customers alter their basket composition when they perceive the retail store to be crowded? An empirical study;Aydinli;Journal of Retailing,2021

4. Research directions for digital signage systems in retail;Bauer;Procedia Computer Science,2018

5. Behavioral effects of digital signage;Burke;Journal of Advertising Research,2009

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