The Future of Physical Stores: Creating Reasons for Customers to Visit

Author:

Breugelmans ElsORCID,Altenburg LinaORCID,Lehmkuhle Felix,Krafft ManfredORCID,Lamey Lien,Roggeveen Anne L.

Funder

KU Leuven Research Council

KU Leuven

Publisher

Elsevier BV

Subject

Marketing

Reference118 articles.

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3. Unraveling the Personalization Paradox: The Effect of Information Collection and Trust-Building Strategies on Online Advertisement Effectiveness;Aguirre;Journal of Retailing,2015

4. Alexander, Bethan and Marta Blazquez Cano (2019), “Futurising the Physical Store in the Omnichannel Retail Environment,” in Exploring Omnichannel Retailing: Common Expectations and Diverse Realities, W. Piotrowicz and R. Cuthbertson, eds., Springer, 197–223.

5. Anderson, Natalie (2023), “Dick's to Open First-of-Its-Kind House of Sport with Climbing Wall, Batting Cages and More in Chesapeake,” https://www.pilotonline.com/2023/03/08/dicks-to-open-first-of-its-kind-house-of-sport-with-climbing-wall-batting-cages-and-more-in-chesapeake/.

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