Customers’ Willingness to Disclose Personal Information throughout the Customer Purchase Journey in Retailing: The Role of Perceived Warmth
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Published:2020-12
Issue:4
Volume:96
Page:490-506
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ISSN:0022-4359
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Container-title:Journal of Retailing
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language:en
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Short-container-title:Journal of Retailing
Author:
Aiello Gaetano,
Donvito Raffaele,
Acuti DilettaORCID,
Grazzini Laura,
Mazzoli Valentina,
Vannucci Virginia,
Viglia Giampaolo
Cited by
63 articles.
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