Funder
The National Natural Science Foundation of China
Reference48 articles.
1. Location, Location, Location: An Analysis of Effectiveness of Position in Online Advertising Markets;Agarwal;Journal of Marketing Research,2011
2. 3 Ways to Enhance Search Campaigns with Display Advertising;Alfonso,2017
3. Alibaba Shakes Off Counterfeit Label Smoothing Path to U.S. IPO;Bloomberg,2014
4. Alibaba Gets Sued by Gucci for Fakes…Again;CNN,2015
5. Sustained Spending and Persistent Response: A New Look at Long-Term Marketing Effectiveness;Dekimpe;Journal of Marketing Research,1999
Cited by
50 articles.
订阅此论文施引文献
订阅此论文施引文献，注册后可以免费订阅5篇论文的施引文献，订阅后可以查看论文全部施引文献