Internal Marketing-Reference-Cited by-同舟云学术

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Internal Marketing

Published:2000-06 Issue:3 Volume:48 Page:177-181
ISSN:0148-2963
Container-title:Journal of Business Research
language:en
Short-container-title:Journal of Business Research

Author:

Cooper Jack,Cronin John J.

Publisher

Elsevier BV

Subject

Marketing

Reference25 articles.

1. Advertising Management;Aaker,1992

2. Management by Team;Bak;Journal of Services Marketing,1994

3. Berry, Lamar D.: The Power of Internal Marketing, Selected Excerpts on the World Wide Web. http://www.intmarksys.com/pages/poim.htm, viewed October, 1997.

4. Berry, Leonard: Big Ideas in Services Marketing. Journal of Consumer Marketing (Spring 1986): 47–51.

5. Internal Marketing;Cahill,1996

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3. Congruent internal marketing efforts to reduce turnover intentions among restaurant employees in the midst of COVID-19;Kybernetes;2023-01-12

4. The Impact of Internal Marketing on Employee Satisfaction in the Vietnamese Telecommunication Industry;Contemporary Economics;2022-12-31

5. The impact of support on employees' adaptive behavior: a moderated mediation model;Journal of Managerial Psychology;2021-08-24

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