The effect of short-form video content, speed, and proportion on visual attention and subjective perception in online food delivery menu interfaces

Author:

Qi MengyaoORCID,Ono Kenta,Mao LujinORCID,Watanabe Makoto,Huang Jinghua

Publisher

Elsevier BV

Reference75 articles.

1. N. Mo, 2022 Analysis of China's Online Food Delivery Industry: Industry Scale Expanding Steadily, Market Accelerating Its Penetration [Image]. https://www.huaon.com/channel/trend/904313.html, 2023 (accessed 23 November 2023).

2. Outsourcing to online food delivery services: perspective of F&B business owners;See-Kwong;J. Internet Bank. Commer.,2017

3. Key success factors of online food ordering services: An empirical study;Zulkarnain;Malays. Inst. Manage.,2015

4. Online food delivery services: Making food delivery the new normal;Chai;J. Mark. Adv. Pract.,2019

5. Consumer attitude towards quick service restaurants: a study across select quick service restaurants in Gurgaon;Gupta;Indian J. Appl. Res.,2016

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